Alejandro Verzoub

president
  • President and Founder of AV Business & Communication, the first Full Service Incentive & Marketing Company in Argentina.
  • Full Professor of the “Advertising and Advertising Creation” chair at the Fundación de Altos Estudios en Ciencias Comerciales from 1987 to 1995.
  • International consultant and speaker on motivation, loyalty, corporate events, and hospitality.
  • Member of SITE, Society for Incentive Travel Excellence.
  • Appointed Director of SITE’s International Education Task Force from 2003 to 2007.
  • Later honored as SITE Global President in 2012, the only Latin American to hold that position to date.
  • Founder and President of the SITE South America Chapter from 2011 to 2016.
  • The company he founded, AV Business & Communication, is a founding member of Global Incentive Network (GIN), with reach across the Americas, Europe, Africa, and Oceania.
  • Recipient of over 30 regional and international awards, including four SITE Crystal Awards (2000, 2005, 2014, and 2022), multiple CAMPRO Globe Awards, and more than twenty recognitions at the Festival Iberoamericano de Promociones (FIP).
  • Alejandro is also a certified Customer Service trainer through the Service Quality Institute of Minneapolis, the international consultancy with the most experience developing training technology to build exceptional service cultures across multiple industries.

Mónica Beinstein

vice president
  • Vice President of AV Business & Communication, the first Full Service Incentive & Marketing Company in Argentina.
  • Graduated as an Architect from the University of Buenos Aires in 1990.
  • Designed and built trade show stands from 1993 to 2007 for a wide range of clients across more than 100 specialized exhibitions.
  • In 2004, she led a team of over 150 people in organizing a mega event at Luna Park for Argentine company Pago Fácil, under whose leadership AV Business & Communication achieved a Guinness World Record for the largest number of couples dancing tango simultaneously in history.
  • Responsible for the overall management, organization, and execution of more than 200 incentive trips and events around the world.
  • Consultant specialized in hospitality, service quality, and “the harmony of order.”
  • Recipient of over 30 regional and international awards, including four SITE Crystal Awards (2000, 2005, 2014, and 2022), multiple CAMPRO Globe Awards, and more than twenty recognitions at the Festival Iberoamericano de Promociones (FIP).
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